Effective media management in a crisis
When a crisis happens you need more than a business continuity plan - you have to be able to respond quickly to the media. And that needs a media crisis plan.This will answer questions such as:
Who drafts media releases during a crisis?
Who has to sign them off?
Do you have pre-prepared ‘holding statements’?
We know what we are talking about - we wrote the British Standard book “Communication Strategies - write your incident communication plan now”.
The book demonstrates how to implement and deploy a thorough crisis communications strategy.
Click on the graphic and order it from the British Standards Institute.
Some incidents are inflamed by the media, and inept communications only make things worse.

